According to jesse.base.eth (@jessepollak), the current onchain opportunity lies in rebuilding popular Web2 platforms such as Instagram with blockchain technology to ensure that value is redirected to builders, creators, and consumers. This model enables direct monetization and better rewards for participants through crypto-based incentives. For traders, the shift signals potential growth in tokens and protocols supporting decentralized social media, as user adoption could boost transaction volumes and increase demand for underlying assets (Source: Twitter/@jessepollak, May 7, 2025).